QED
Digital Content Trends in Classrooms Revealed in New Report from Quality Education Data
State of Digital Content in America’s Classrooms, 2007-2008 Reveals Current Use of Technology in American K-12 Schools
QED Named 2008 “Company of the Year” By Association of Educational Publishers
Denver, CO (May 19, 2008) — Quality Education Data® (QED®), the education market research and database firm, has been named the Association of Educational Publishers’ (AEP) “Company of the Year” for 2007.
Education Business News Site Launched By QED and The Heller Reports
Leading Education Business e-Newsletters from The Heller Reports Gain Web Home Called “B2E News Alert”
Purchasing Trends of Teachers Revealed in New Report from Quality Education Data
Purchasing Authority: A Companion to Teacher Buyer Behavior, 2008-2009 Shows Teacher Preferences for Buying Teacher Supplies, Supplemental Materials and Professional Development
Denver, CO (March 11, 2008) — Teachers are the primary decision makers for purchasing supplemental materials, classroom supplies, and professional development resources in American schools, reports a new study from Quality Education Data, Inc. (QED), a leading education market research and database firm, and a wholly owned subsidiary of Scholastic. QED researches teacher purchasing trends each year to collect the most current data on teacher spending in American schools.
Purchasing Authority: A Companion to Teacher Buyer Behavior, 2008-2009, asked educators about their research and purchasing activities when buying materials for their classrooms. The study also asked teachers to report their use of retail stores, teacher stores, print catalogs and online stores for purchase of classroom supplies and materials.
Key findings include:
Teachers Name Scholastic Their Number One Online Retailer According to New Study on Teacher Purchasing Trends
Scholastic Surpasses Competitors as Top Destination for Researching and Purchasing Classroom Supplies, Supplemental Materials and Professional Development
New York, NY (March 10, 2008) — The website for Scholastic, the global children’s publishing, education and media company, is the overwhelming choice for teachers researching and purchasing educational materials for their classrooms online, according to Purchasing Authority: A Companion to Teacher Buyer Behavior, 2008-2009, a study released in February by Quality Education Data, Inc. (QED).
The study, which asked a cross-section of K-12 educators about their research and purchasing preferences for educational materials, reported that Scholastic is the top resource for teachers gathering information about and purchasing teacher supplies, supplemental materials and professional development materials online. Key findings from the study include: